DESIGN -
Wines and spirits

Gruppo Campari

Gruppo Campari is a major player in the global branded beverage industry, with a portfolio of over 50 premium and super premium brands marketed and distributed in over 190 countries worldwide. The group’s strategic thinking is driven by the desire to reach or enhance critical mass in key geographic markets. Its brands are a way to enjoy pleasurable moments, celebrations and sociable occasions.

Campari, Skyy Vodka, Aperol, Espolon, and Riccadonna are some of Gruppo Campari brands that I worked with to produce giftbox packaging designs and POS. Each of the brands had its own style, united in one common theme of highly spirited, intriguing and captivating key attributes.

All work was excellently completed at Image Smart , collaborating with designer Anca Panait.