Hello
My name is Tina Eather, an Art Director in Sydney.
My career journey goes from being an accountant, a web developer, an illustrator to a UX/UI multimedia designer. Then after winning AWARD School Top Ten Mentorship, I’ve evolved to be an art director, following my true love to become a creative, running TTL campaigns, from TVCs, OOHs, print, digital to social. I’ve worked for agencies like M&C Saatchi, CX Lavender, Bayer Pharmaceutical, OLIVER and 1000heads. With a passion for copywriting, I can also write a killer headline for any campaign in time of need.
Being an adventurer at heart, I got lost on Mt. Kosci for 6 hours chasing an epic sunset photo. With bare hands I also captured a poisonous snake, holding a thong in one and a plastic bag on another, trying to rescue it back to the wild. Got chased by a sea lion in NZ trying to pull its tail back to the sea. Got hit by a white BMW car and survived a runaway night under the Coke sign near the strip clubs in King Cross. Besides skydiving successfully twice, I also do some snowboarding and Jazz Funk Hip Hop dance in my spare time.
I love working for and learning from the best creatives to come up with groundbreaking ideas and bringing them to life, and can’t wait to sink my teeth into your next creative briefs and building great brands for you and with you.
Design portfolio Link
Photography and Illustration Link
Professional profile LinkedIn
Testimonials
"Whoever you are, whatever you do – I guarantee you’ve never met someone with as much enthusiasm and energy as Tina. Whether a job is big or small, high profile or every day, she approaches it with the same passion, gusto and determination as she does her entire life. Best of all, behind the Tina sparkle, there’s a lot of smarts. Now as her AWARD school folio attests, she has rounded out her digital and design skills by adding great conceptual thinking.”
Paula Keamy
Creative Director at VML / Former Associate Creative Director at M&C Saatchi
“I’m not sure I’ve ever mentored a person with more energy or enthusiasm than Tina. Both through working together at M&C Saatchi for the last few years, and watching her mature and develop as a creative through AWARD School in 2018, Tina’s positivity and thirst for knowledge has never once wavered. Tina is kind, thoughtful, deeply caring and supportive of everyone around her. There is no task too big or too small for Tina, as she treats everything that she touches with equal care. I recommend her not only as a much valued team member, but also as a friend.”
Niccola Phillips
Creative Director at Fuller / former Head of Art at M&C Saatchi / Former School Head of AWARD School/ Former Cannes Lion Juror
You can view my complete Testimonials here
Skillsets
Programs proficiency
Photoshop
Illustrator
InDesign
After Effects
Adobe Animate
Adobe Premiere Pro
Midjourney
Google Veo
Google Web Design
Sketch
Keynote / Pages
Acrobat Pro
Abobe Bridge
Celtra
Invision
Zeplin
Dreamweaver
Lightroom
Cinema 4D
Word / Excel / Power Point
Computer languages
XHTML/HTML/CSS
CMS: Wordpress, Joomla, SiteFlex
jQuery / JavaScript
PHP, MySQL
Action Script
Specialties
Art Direction
Photography / Typography / Illustration
AI concepting
Brand Strategy
CRM / CX / UX / UI Experience
Pre-Press and Colour Management
Communications Strategy
Project management
Event Oragnising
Highly motivated & Resilient
Skilled Communicator & Negotiator
Natural Team Player
109 Brands
That I Have Worked With
Awards
2018
B&T Award Marketing Team of The Year
Worked on the final presentation for the award submission under CD and ECD’s directions
2009
Design Institute of Australia
Finalist Big Picture design Challenge 2009, McDonald’s competition
Campbelltown Council
Industry Excellence Award Finalist
Poster Design for Fisher GIG 09
INFINE Print Pty Ltd
Printer’s Choice Award
2017
AdNews Award Brand of The Year
Worked on the final presentation for the award submission under CD and ECD’s directions
2010
Smashing Magazine
Featuring photos in The World of Signage
Photo Contest
TLC Print Finishing Pty Ltd
Industry Creative Choice Award Concept and Design of Print Sample Finishes
OZ magazine
Notable entry for magazine cover design
I love skydiving, dancing contemporary - jazz - funk - hip hop, playing piano, travel to bizarre lands, art activities, swimming and cooking. Find out some artsy side of me HERE